X-Ray and Analytical Device Company 'Heuresis' Rebranded to 'Viken Detection'
NEWTON, Mass.-- Heuresis, pioneer of handheld x-ray imaging and analytical devices, today announced it is rebranding the company as Viken Detection (effective February 11). The brand name, Viken, and tagline, “One Sense Ahead,” reflect the vision of the company, led by CEO Jim Ryan and CTO Dr. Peter Rothschild, to significantly increase the use of cutting-edge technologies to address urgent homeland security and public safety challenges.
Viken Detection is already the recognized leader in handheld imaging used by law enforcement to uncover contraband such as opioids, cash and explosives hidden in vehicles, cargo containers, boats, buildings and other concealed areas. Viken Detection is also revolutionizing lead paint detection with its Pb200i, a handheld analyzer that can identify the hazard at much lower levels than currently being tested. In addition to the advanced physics, all Viken’s ergonomic handheld devices are Android-based, and include smartphone technologies such as a camera, GPS, WiFi, third-party app integration and other functionality.
“There are many areas of homeland security and public safety that can be addressed with new technology advances,” said Ryan. “Our focus is to quickly get this technology into the hands of professionals who need it to protect the public. Now our brand name reflects that vision and mission.”
“VIKEN” is derived from “sixth sense” through the blending of concepts “VI” the roman numeral for six and “KEN” meaning knowledge or range of sight. Along with its new tagline, “One Sense Ahead”, the brand VIKEN is intended to signify the company’s focus on detecting public threats with breakthrough technology.
Viken Detection recently announced a 5-year IDIQ contract award, valued up to $29 million, with U.S. Customs and Border Protection for the HBI-120 (Viken’s handheld x-ray imaging device) to help thwart drug-trafficking across the border. Viken also announced contracts with the U.S. Department of State and the World Customs Organization for wide international deployment of the handheld device.
The new website can be found by visiting vikendetection.com.
About Viken Detection
Viken Detection (formerly known as Heuresis Inc.) provides enabling security imaging and material identification solutions that help law enforcement and safety inspection professionals keep the public safe from drug trafficking, terrorism and other hazardous threats. The company’s innovative handheld products, the HBI-120 (handled imager) and Pb200i (lead-paint analyzer), are the recognized leaders in their markets. Viken Detection is headquartered just west of Boston, Massachusetts.
For more information, visit vikendetection.com.
